Strategy to power growth
After interviewing hundreds of startups around the world, we heard time and time again about how executives struggle to align their team around a strategy. The result is confusion that not only slows down the company, but potentially thwarts it all together. To help companies around the world address this, we created a set of tools to help companies express, refine, test, and share their strategy. Only one click away!
Our story in numbers
2021
Launched
253
Companies
34
Economies across the globe
$20B
In total investments among companies
Project founder
Nataliya Langburd Wright is an Assistant Professor in the Management Division of Columbia Business School. Her research focuses on entrepreneurial strategy, particularly the strategic and technological drivers of global entrepreneurial growth. It is published in the Strategic Management Journal and Research Policy and earned the SRF Dissertation Scholar and PTC Emerging Scholar awards.
Nataliya’s research draws inspiration from her prior policy work as a senior consultant and staff economist at the World Bank and White House and startup work as a co-founder, adviser, and board member. She earned her PhD from Harvard Business School, MPhil from the University of Cambridge, and BA from Yale University.